Performance Display advertising is graphic advertising on websites, apps or social media through banners made of text, images, video, and audio. Unlike traditional display advertising, Performance Display is cross-device and intended to drive conversions based on specific performance indicators.
Native advertising is the use of paid ads that match the look, feel and function of the media format in which they appear. Native ads are often found in social media feeds, or as recommended content on a web page. Unlike display ads or banner ads, native ads don’t really look like ads. They look like part of the editorial flow of the page.
In-Banner Video ads are video ads triggered within a standard display banner ad on a webpage. Video messaging for the cost and performance of display banner inventory.
In-email Display ads are a form of banner ads embedded into an email. They include static or animated images, video, and or text that communicates your marketing message.
Programmatic Takeovers or Skins are typically a 2000×1400 banner ad that surrounds the website content. The banner’s position is fixed so the sides are visible even after scrolling. Skins are fully programmatic so they can be bought from a DSP.
From Pre-roll, to Mid-roll, to Post-roll. Digital Video units are ad units that play before, in the middle, or at the end of the content the user has selected.
With Connected TV (CTV), you can serve your ads at the right time, at the right frequency, and we can provide real-time results to help optimize the campaign and attribute merit to the campaign.
Digital Out Of Home
Digital Out of Home advertising is the integration of offline out-of-home advertising with digital elements. By utilizing mobile data, aggregated and anonymized from third-party providers, we’re able to advise on how to plan more efficiently and show attribution for your campaigns.